3 Reasons Why Businesses Must Use Google AdWords

There is nothing worse than fewer phone calls, negligible online orders, and people rarely filling the contact forms on landing pages. It is the worst feeling for business owners, and I can well imagine the trauma they cause to digital marketers. AdWords, in this scenario, is a change to the status quo. It comes to the rescue of both the CEOs and digital marketers, and most of the times it is what gives them the strength to move on. However, SEO services focus on creating an impact organically through SEO before moving on to paid ads. Online marketing in 2020 is a dynamic duo of SEO and paid…

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Why Is It A Good Idea to Outsource SEO Services in America?

In this article, I am going to disclose a few reasons to outsource SEO services in America. SEO, as some of you may know, means search engine optimization, a general term we use to discuss website rankings in Google. Now, that the year 2019 has almost ended, we are staring right in the eyes of 2020. The New Year demands a good SEO strategy for your business online, whether you are ready for it or you have nothing to do with it. As a local SEO company in the US, we follow certain principles. One of them is to solidify our client’s true worth in the virtual world…

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Every Student Should Focus On These Digital Marketing Tips

Digital marketing service has become a major part of BPO services providers’ resume. BPO services have established their expertise to such extent in the business world that nowadays, businesses can’t survive without them. Digital marketing plays an important part in the brand’s success. Therefore, BPO service providers have to come up with the most up to date and convenient marketing solutions. Either the business is B2B or B2C, without an efficient digital marketing strategy, BPO services cannot increase online visibility for their clients. Consequently, it impacts negatively on sales and revenue. BPO Service Providers! We understand that getting new ideas every day to attract an audience is quite…

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2019-03-15

How to Rank High on Google and Get Noticed?

Before we dive into the steps of improving the rankings, the fact is that SEO is a long game and anyone looking for overnight results has zero to little knowledge of the concept. Before we start a business or career as an entrepreneur, social media and Google rankings have a place in our hearts and minds. You have to have a plan in the back of your head to develop a web portal and promote it online. Two of the most basic fields that relate to businesses today are social media marketing and digital marketing. IPS USA, as a BPO services provider, develops software, web portals and before…

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Top 3 SEO Plugins for Optimization of a Website on WordPress

SEO plugins come highly recommended when you aim to rank your WordPress website on Google or any other search engine. If you haven’t thought of such methods, it is never too late to implement plugins to rank higher in Google. Even if you have laid down the proper groundwork, these plugins work parallel with your current digital marketing strategy and SEO services. What is a WordPress Framework? WordPress is a content management system (CMS) that allows you to build websites in addition to hosting them. It works alongside a set of plugins and templates to customize a certain website according to the business. In simple words, a website…

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